06683 巨星傳奇
STARPLUS LEGEND
STARPLUS LEGEND
| Listing Date | 2023/07/13 |
| Listing Price | 4.250 |
Subscription Result
- Subscription Rate12.99x
- Guarantee One Lot Size7 lot
- One Lot Success Rate30.02%
|
|
|
|
|
|
|
|
|
|
IPO Detail
COMPANY PROFILE
Star Plus Legend Holdings business operations consist of two segments, namely new retail segment and IP creation and operation segment.
--
The Group develops and introduces suitable products to the market; establish sales channels, including extensive distributorship network and e-commerce channels; cooperate with celebrities for IP content creation; and utilize celebrity IPs and associate IP contents for the marketing and promotion of its products, along with other sales and marketing strategies and activities.
--
In respect of new retail business, the Group focuses on development and sale of low-carb health management products, as well as skincare products. A majority of revenue for new retail business derived from sales of MODONG coffee. It launched multiple product sub-brands in the skincare market, including Dr.mg and Chaxiaojie.
--
It primarily distributes products through a network of distributors and sub-distributors; and other e-commerce channels such as online stores operated on social media platforms. It conducts E-commerce Livestreaming through Douyin account from time to time to promote the sale of products. Its customers mainly consist of distributors, content producers, IP licensing partners and online platform operators.
BASIC INFORMATION
| Market | Hong Kong (Main Board) |
| Business Nature | Food & Beverages |
| Major Business Area | China |
| Board Lot | 500 |
GLOBAL OFFERING
| No. of Offer Shares | 126.64M shares |
| No. of International Offer Shares | 113.98M shares |
| No. of HK Offer Shares | 12.66M shares |
| Offer Price | $4.25 |
| Stock Code | 6683 |
| Sponsor(s) | CMBC International Capital Limited |
| Underwriter(s) | CMBC Securities Company Limited, Bradbury Securities Limited, SPDB International Capital Limited, First Shanghai Securities Limited, ABCI Securities Company Limited, Guotai Junan Securities (Hong Kong) Limited, BOCOM International Securities Limited, China Industrial Securities International Capital Limited, Valuable Capital Limited, Eddid Securities and Futures Limited, South China Securities Limited, Zhongtai International Securities Limited, China Everbright Securities (HK) Limited, Huafu International Securities Limited, Essence International Securities (Hong Kong) Limited, CCB International Capital Limited, Zheshang International Financial Holdings Co., Limited, Quam Securities Limited, Winbull Securities International (HK) Limited, uSmart Securities Limited, Futu Securities International (Hong Kong) Limited, China Demeter Securities Limited, I Win Securities Limited, SBI China Capital Financial Services Limited, Livermore Holdings Limited |
TIME TABLE
| Application Period | Jun 30 (Fri) - noon, Jul 05 (Wed) |
| Price Determination Date | -- |
| Result Announcement Date | On or before Jul 12 (Wed) |
| Result Announcement Date | On or before Jul 12 (Wed) |
| Result Announcement Date | On or before Jul 12 (Wed) |
| Dealings in Shares commence on | Jul 13, 2023. (Thu) |
Reallocation of Shares Offered
| Times of HK Offer Shares Subscription | 15X - 50X | 50X - 100X | Over 100X |
| % of total shares reallocated to HK Offer | 30% | 40% | 50% |
Sales Statistics (HKD)
| Offer Price | $4.25 |
| Capitalization | 3.40B |
| NAV / share ($) | $0.93 (Unaudited pro forma adj NAV / share) |
Use Of Proceeds
| Assuming the offer price being at HKD 4.25, the net proceeds raised would be HKD 245.20M, of which |
| 23.8% : Diversification of product portfolio |
| 30.6% : Increase brand exposure and product sales through MCN |
| 27.8% : Creation of unique celebrity IPs and associated IP contents, including media contents and large-scale concerts |
| 12.3% : Upgrading IT infrastructure and increase investment in IT development |
| 5.5% : Working capital |
Related Document
| Prospectus |  Chinese Version | English Version |
| Remark： | The above information is referenced from the prospectus. |
| All data is calculated from the non- exercise rights(if applicable). |
Name︰
--
--
--
Subscription --
Result Announcement --
Listing --Offer Price︰--
| Currency | : |
| Listing Price | : |
| Board Lot | : |
| Admission Fee* |
: |
| Subscribing Lot | : |
| Subscribing Fee | : |
| Subscribing Amount | : |
*Admission fees include brokerage of 1%, SFC transaction levy of 0.0027%, Stock Exchange trading fee of 0.005% and FRC transaction levy of 0.00015% (i.e. 1.0077% in total).